5 Tips For Creating A Successful Business Presentation
According to Visme, 55% of people said a great story is what holds their attention during a presentation. The human brain process visuals up to 60,000 times faster than text. Put these two facts together and you have the keys to a successful business presentation.
Read on for five other business presentation tips to help you to effectively present to your audience.
- Start With a Story
The statistics already confirm the importance of storytelling during a presentation. Everyone loves a good story. Sharing a story about your business makes you more relatable.
Your story should educate your audience or present a solution to a problem they may have also encountered. Doing this makes your audience more likely to tune in because they will deem you as more honest and credible. Capturing their attention from the start is important and sets the tone for the rest of your presentation.
- Use Graphics and Visuals
This is another attention-grabber. Visuals and graphics help to enhance your presentation. Ideally, your presentation should be mostly visuals and graphics that support what the presenter is saying.
Using this method will help you to deliver your presentation more effectively. Visuals and graphics can include pictures, graphs denoting numeric data, diagrams that explain concepts, or media clips.
- Know Your Stuff
You can only successfully convey your message to the audience if they think you know your business presentation topics very well or you’re a subject matter expert (SME). This fact is often lost due to the nervousness of the presenter.
Let your knowledge give you the confidence to speak with authority. Have supplementary notes to help you, if needed. They can assist during question and answer sessions or can be a quick reference to verify figures or data included in your presentation.
- Practice and Rehearse
A great way to ensure you’re familiar with your presentation is through practice and rehearsal. Being comfortable with the information and having the ability to speak about it well will give you confidence and help with your presentation skills. It will not go unnoticed by your audience either.
You should try to complete your presentation early so you have enough time to rehearse. Most importantly, ensure that while rehearsing you don’t go beyond the allotted time. You can also record yourself giving the presentation and replay to see how you’ll come across to your audience.
- Improve Your On-Camera Presence
Two years ago, having an on camera presence for a business presentation wasn’t deemed necessary, as most presentations were traditionally done in person in front of an audience. As our world has changed in the past year, so have our business presentations, many of which are now done via video platforms.
People on now spending extensive time on video calls and looking at online presentations to the point of fatigue. This makes it even more important that while speaking on camera, you capture them from the very beginning of your presentation.
Preparing Your Way to a Successful Business Presentation
There are even more distractions in our working environment than ever before, as people work remotely while trying to effectively communicate with each other.
However, despite this, there are still basic concepts that you can use to grab your audience’s attention during your business presentation. Tips one to four have been used for years and still have the same results.
Visit the rest of our site for other tips and ideas that can help you be successful in business.